Posted by:
Tate Linden
Only one question:
What do you get when you have to divide 21 UPPERCASE words across six fully justified lines of copy in a space roughly four times wider than it is tall?
Is it:
A) 42
B) Subtlety
C) A new stencil
D) CRAP
E) C R A P
Pencils down!
Answer after the jump…
If you selected “E” then Y O U W I N!
Check out the epic FAILness of the image below, and read on for more after the pic.
In our quick analysis we found a bounty of awesome-tasticness. Such as:
- It’s SHELLFISH, not SHELL FISH
- ROLL MOPS and ROLLMOPS aren’t the same thing.
- While the picture on the left is indeed of a shrimp-like thing, and is thus a shellfish, the picture on the right is of a fish, not of an eel. In an odd way, the only way the two pictures are representative of the name’s implication is if somehow both “shellfish” and “shell fish” are simultaneously correct. Which leaves me wondering where in the Hell the eel got off to.
- I was going to make a joke about the text rivers being more voluminous than the water over which they’re placed, but when I thought about it I realized that it’s not the white-space that is creating the rivers, it’s the text itself, which makes the phenomenon more like a series of estuaries, or perhaps an approximation of the Mississippi river delta.
- I can almost make out some sort of huge hidden code in the text lines when I unfocus my eyes. M7RTM? Also, the beautiful strings of letters down the left and right sides are strangely compelling. “WSSEHS” and “SSNYTL” both approximate noises I make when I’ve got allergies.
- I swear the fish is looking at me like it’s worried I’m about to do something morally objectionable to its hind-side. I’m not sure what that could be, but the concern is totally there.
Note to sign-makers: Two stencil-sizes is probably not going to be enough for every eventuality.
And to all of you design-types out there – I’m sure I missed much of the awfulness this image contains. Feel free to school me as appropriate.